{"id":8898,"date":"2025-04-03T19:22:15","date_gmt":"2025-04-03T10:22:15","guid":{"rendered":"https:\/\/www.alli-ex.com\/?p=8898"},"modified":"2025-04-03T19:37:00","modified_gmt":"2025-04-03T10:37:00","slug":"ceo-park-byung-gun-cua-alliex-chung-toi-se-tro-thanh-trung-tam-doi-moi-cua-thi-truong-thanh-toan-viet-nam-2","status":"publish","type":"post","link":"https:\/\/www.alli-ex.com\/?p=8898&lang=ja","title":{"rendered":"CEO Park Byung-gun c\u1ee7a Alliex: \u201cCh\u00fang t\u00f4i s\u1ebd tr\u1edf th\u00e0nh trung t\u00e2m \u0111\u1ed5i m\u1edbi c\u1ee7a th\u1ecb tr\u01b0\u1eddng thanh to\u00e1n Vi\u1ec7t Nam\u201d"},"content":{"rendered":"\n

\u0110\u1ea9y m\u1ea1nh h\u1ee3p t\u00e1c v\u1edbi c\u00e1c ng\u00e2n h\u00e0ng \u0111\u1ecba ph\u01b0\u01a1ng, m\u1edf r\u1ed9ng k\u1ebft n\u1ed1i to\u00e0n c\u1ea7u.<\/p>\n\n\n\n

\u201cX\u00e2y d\u1ef1ng h\u1ec7 sinh th\u00e1i thanh to\u00e1n m\u1edbi d\u1eabn \u0111\u1ea7u ch\u00e2u \u00c1\u201d<\/p>\n\n\n\n

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CEO Alliex, Park Byung-gun (\u1ea2nh Alliex cung c\u1ea5p)<\/em><\/p>\n\n\n\n

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\u201cB\u1eaft \u0111\u1ea7u t\u1eeb Vi\u1ec7t Nam, ch\u00fang t\u00f4i h\u01b0\u1edbng t\u1edbi k\u1ebft n\u1ed1i to\u00e0n b\u1ed9 khu v\u1ef1c \u0110\u00f4ng Nam \u00c1 th\u00e0nh m\u1ed9t m\u1ea1ng l\u01b0\u1edbi thanh to\u00e1n th\u1ed1ng nh\u1ea5t, ti\u1ebfn t\u1edbi x\u00e2y d\u1ef1ng m\u1ed9t h\u1ec7 sinh th\u00e1i thanh to\u00e1n hi\u1ec7n \u0111\u1ea1i d\u1ea7n \u0111\u1ea7u ch\u00e2u \u00c1.”<\/p>\n\n\n\n

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CEO Park Byung-gun \u0111\u00e3 chia s\u1ebb t\u1ea7m nh\u00ecn c\u1ee7a c\u00f4ng ty trong bu\u1ed5i ph\u1ecfng v\u1ea5n v\u1edbi Business Plus t\u1ea1i Yeouido v\u00e0o ng\u00e0y 18 th\u00e1ng 3 v\u1eeba qua.<\/p>\n\n\n\n

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Alliex, doanh nghi\u1ec7p h\u00e0ng \u0111\u1ea7u c\u1ee7a H\u00e0n Qu\u1ed1c trong l\u0129nh v\u1ef1c h\u1ea1 t\u1ea7ng thanh to\u00e1n, l\u1ea5y Vi\u1ec7t Nam l\u00e0m \u0111i\u1ec3m kh\u1edfi \u0111\u1ea7u quan tr\u1ecdng h\u01b0\u1edbng \u0111\u1ebfn m\u1ee5c ti\u00eau d\u1eabn d\u1eaft s\u1ef1 \u0111\u1ed5i m\u1edbi trong th\u1ecb tr\u01b0\u1eddng thanh to\u00e1n \u0110\u00f4ng Nam \u00c1.<\/p>\n\n\n\n

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T\u00ean g\u1ecdi Alliex, \u0111\u01b0\u1ee3c th\u00e0nh l\u1eadp n\u0103m 2013, l\u00e0 k\u1ebft h\u1ee3p c\u1ee7a Alliance (\u0111\u1ed3ng minh<\/em>) v\u00e0 Exchange (trao \u0111\u1ed5i<\/em>), th\u1ec3 hi\u1ec7n m\u1ee5c ti\u00eau t\u00edch h\u1ee3p \u0111a d\u1ea1ng c\u00e1c ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n v\u00e0 x\u00e2y d\u1ef1ng m\u1ea1ng l\u01b0\u1edbi thanh to\u00e1n qu\u1ed1c t\u1ebf c\u1ee7a c\u00f4ng ty. K\u1ec3 t\u1eeb khi thanh to\u00e1n kh\u00f4ng d\u00f9ng ti\u1ec1n m\u1eb7t \u0111\u01b0\u1ee3c th\u00fac \u0111\u1ea9y m\u1ea1nh m\u1ebd b\u1edfi Ch\u00ednh ph\u1ee7, Alliex t\u1eadp trung v\u00e0o m\u1edf r\u1ed9ng h\u1ea1 t\u1ea7ng thanh to\u00e1n t\u1ea1i Vi\u1ec7t Nam, \u0111\u1ea9y m\u1ea1nh h\u1ee3p t\u00e1c v\u1edbi c\u00e1c ng\u00e2n h\u00e0ng \u0111\u1ecba ph\u01b0\u01a1ng, nh\u1eb1m \u0111\u1ea9y nhanh qu\u00e1 tr\u00ecnh x\u00e2y d\u1ef1ng m\u1ea1ng l\u01b0\u1edbi thanh to\u00e1n qu\u1ed1c t\u1ebf \u0111\u1ed9c l\u1eadp t\u1ea1i Vi\u1ec7t Nam.<\/p>\n\n\n\n

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Vi\u1ec7t Nam \u2013 \u201cTh\u1ecb tr\u01b0\u1eddng ti\u1ec1m n\u0103ng\u201d c\u1ee7a ng\u00e0nh thanh to\u00e1n<\/strong><\/p>\n\n\n\n

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Tr\u01b0\u1edbc \u0111\u00e2y, th\u1ecb tr\u01b0\u1eddng thanh to\u00e1n Vi\u1ec7t Nam ph\u00e1t tri\u1ec3n d\u1ef1a tr\u00ean th\u1ebb ghi n\u1ee3. Tuy nhi\u00ean, v\u1edbi t\u1ed1c \u0111\u1ed9 t\u0103ng tr\u01b0\u1edfng kinh t\u1ebf m\u1ea1nh m\u1ebd, s\u1ef1 gia t\u0103ng c\u1ee7a t\u1ea7ng l\u1edbp trung l\u01b0u, c\u00f9ng v\u1edbi s\u1ef1 ph\u00e1t tri\u1ec3n c\u1ee7a th\u01b0\u01a1ng m\u1ea1i \u0111i\u1ec7n t\u1eed v\u00e0 thanh to\u00e1n s\u1ed1, nhu c\u1ea7u s\u1eed d\u1ee5ng th\u1ebb t\u00edn d\u1ee5ng \u0111ang ng\u00e0y c\u00e0ng gia t\u0103ng. Tuy nhi\u00ean, h\u1ea1 t\u1ea7ng ng\u00e2n h\u00e0ng hi\u1ec7n t\u1ea1i ch\u01b0a \u0111\u00e1p \u1ee9ng \u0111\u1ea7y \u0111\u1ee7 c\u00e1c t\u00ednh n\u0103ng c\u1ea7n thi\u1ebft \u0111\u1ec3 th\u00fac \u0111\u1ea9y t\u00edn d\u1ee5ng ti\u00eau d\u00f9ng, ch\u1eb3ng h\u1ea1n nh\u01b0 tr\u1ea3 g\u00f3p, ch\u01b0\u01a1ng tr\u00ecnh \u0111i\u1ec3m th\u01b0\u1edfng v\u00e0 kh\u00e1ch h\u00e0ng th\u00e2n thi\u1ebft (loyalty program). Ngo\u00e0i ra, t\u1ed1c \u0111\u1ed9 m\u1edf r\u1ed9ng h\u1ea1 t\u1ea7ng thanh to\u00e1n t\u1ea1i Vi\u1ec7t Nam v\u1eabn c\u00f2n kh\u00e1 ch\u1eadm. Nh\u1eadn th\u1ea5y ti\u1ec1m n\u0103ng n\u00e0y, n\u0103m 2015 Alliex \u0111\u00e3 gia nh\u1eadp th\u1ecb tr\u01b0\u1eddng Vi\u1ec7t Nam, cung c\u1ea5p h\u1ec7 th\u1ed1ng qu\u1ea3n l\u00fd t\u00edch h\u1ee3p (POS) cho c\u00e1c \u0111i\u1ec3m b\u00e1n h\u00e0ng (merchant), thay \u0111\u1ed5i c\u00e1ch v\u1eadn h\u00e0nh c\u1ee7a th\u1ecb tr\u01b0\u1eddng thanh to\u00e1n.<\/p>\n\n\n\n

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M\u00e1y POS chuy\u00ean d\u1ee5ng v\u00e0 gi\u1ea3i ph\u00e1p PC-POS c\u1ee7a Alliex cho ph\u00e9p x\u1eed l\u00fd nhi\u1ec1u ph\u01b0\u01a1ng th\u1ee9c thanh to\u00e1n ch\u1ec9 tr\u00ean m\u1ed9t thi\u1ebft b\u1ecb, bao g\u1ed3m: th\u1ebb ng\u00e2n h\u00e0ng, v\u00ed \u0111i\u1ec7n t\u1eed, thanh to\u00e1n tr\u1ea3 g\u00f3p, mua tr\u01b0\u1edbc tr\u1ea3 sau (Buy Now Pay Later), thanh to\u00e1n ngo\u1ea1i t\u1ec7 theo t\u1ef7 gi\u00e1 g\u1ed1c (DCC – Dynamic Currency Conversion). Alliex kh\u00f4ng ch\u1ec9 \u0111\u01a1n thu\u1ea7n cung c\u1ea5p thi\u1ebft b\u1ecb thanh to\u00e1n, m\u00e0 c\u00f2n k\u1ebft h\u1ee3p d\u1eef li\u1ec7u thanh to\u00e1n v\u1edbi c\u00e1c d\u1ecbch v\u1ee5 t\u00e0i ch\u00ednh, t\u1ea1o ra gi\u00e1 tr\u1ecb gia t\u0103ng cho c\u1ea3 \u0111\u01a1n v\u1ecb ch\u1ea5p nh\u1eadn thanh to\u00e1n v\u00e0 ng\u01b0\u1eddi ti\u00eau d\u00f9ng.<\/p>\n\n\n\n

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CEO Park Byung-gun nh\u1eadn \u0111\u1ecbnh: “Vi\u1ec7t Nam l\u00e0 qu\u1ed1c gia c\u00f3 h\u1ec7 th\u1ed1ng ti\u00eau d\u00f9ng ph\u00e1t tri\u1ec3n nh\u1ea5t \u0110\u00f4ng Nam \u00c1, v\u1edbi d\u00e2n s\u1ed1 \u0111\u00f4ng v\u00e0 ti\u1ec1m l\u1ef1c chi ti\u00eau m\u1ea1nh m\u1ebd. Tuy nhi\u00ean, th\u1ecb tr\u01b0\u1eddng thanh to\u00e1n v\u1eabn ch\u1ee7 y\u1ebfu xoay quanh th\u1ebb ghi n\u1ee3, trong khi h\u1ea1 t\u1ea7ng t\u00edn d\u1ee5ng ti\u00eau d\u00f9ng ch\u01b0a ph\u00e1t tri\u1ec3n \u0111\u00fang m\u1ee9c.” \u00d4ng nh\u1ea5n m\u1ea1nh th\u00eam: “Hi\u1ec7n t\u1ea1i c\u00e1c ng\u00e2n h\u00e0ng cung c\u1ea5p thi\u1ebft b\u1ecb POS nh\u01b0ng ch\u1ec9 \u0111\u00f3ng vai tr\u00f2 thay th\u1ebf m\u00e1y ATM, m\u00e0 kh\u00f4ng cung c\u1ea5p d\u1eef li\u1ec7u t\u00edn d\u1ee5ng. \u0110i\u1ec1u n\u00e0y \u0111ang l\u00e0m ph\u00e1t sinh c\u00e1c v\u1ea5n \u0111\u1ec1 x\u00e3 h\u1ed9i nh\u01b0 cho vay t\u01b0 nh\u00e2n b\u1ea5t h\u1ee3p ph\u00e1p. Ch\u00ednh ph\u1ee7 Vi\u1ec7t Nam \u0111ang th\u00fac \u0111\u1ea9y ch\u00ednh s\u00e1ch m\u1edf r\u1ed9ng thanh to\u00e1n b\u1eb1ng th\u1ebb t\u00edn d\u1ee5ng, v\u00e0 Alliex \u0111ang \u0111\u00f3ng vai tr\u00f2 trung t\u00e2m trong s\u1ef1 thay \u0111\u1ed5i n\u00e0y.”<\/p>\n\n\n\n

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Alliex \u2013 L\u1ee3i th\u1ebf c\u1ea1nh tranh v\u00e0 chi\u1ebfn l\u01b0\u1ee3c \u0111\u1ed5i m\u1edbi<\/strong><\/p>\n\n\n\n

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Alliex l\u00e0 \u0111\u01a1n v\u1ecb \u0111\u1ea7u ti\u00ean t\u1ea1i Vi\u1ec7t Nam ph\u00e1t tri\u1ec3n v\u00e0 cung c\u1ea5p d\u1ecbch v\u1ee5 l\u1ea5y c\u00e1c \u0111\u01a1n v\u1ecb kinh doanh l\u00e0m tr\u1ecdng t\u00e2m – VMS (Vietnam Merchant Service), x\u00e2y d\u1ef1ng c\u01a1 s\u1edf h\u1ea1 t\u1ea7ng t\u00edch h\u1ee3p thanh to\u00e1n th\u1ebb v\u00e0 c\u00e1c d\u1ecbch v\u1ee5 t\u00e0i ch\u00ednh. H\u1ec7 th\u1ed1ng SharePos, do Alliex x\u00e2y d\u1ef1ng v\u00e0 ph\u00e1t tri\u1ec3n, l\u00e0 h\u1ec7 th\u1ed1ng \u0111\u1ed9c l\u1eadp \u0111\u01b0\u1ee3c t\u1ed1i \u01b0u h\u00f3a cho ho\u1ea1t \u0111\u1ed9ng thanh to\u00e1n, gi\u00fap Alliex tr\u1edf th\u00e0nh \u0111\u01a1n v\u1ecb duy nh\u1ea5t t\u1ea1i Vi\u1ec7t Nam v\u1edbi l\u1ee3i th\u1ebf c\u1ea1nh tranh l\u00e0 m\u1ea1ng l\u01b0\u1edbi thanh to\u00e1n \u0111\u1ed9c l\u1eadp.<\/p>\n\n\n\n

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CEO Park gi\u1ea3i th\u00edch th\u00eam “Ch\u00fang t\u00f4i \u0111ang x\u00e2y d\u1ef1ng m\u1ea1ng l\u01b0\u1edbi \u0111\u1ed9c l\u1eadp \u0111\u1ea7u ti\u00ean t\u1ea1i Vi\u1ec7t Nam cho ph\u00e9p c\u00e1c th\u1ebb \u0111\u01b0\u1ee3c ph\u00e1t h\u00e0nh t\u1eeb H\u00e0n Qu\u1ed1c v\u00e0 \u0110\u00f4ng Nam \u00c1 \u0111\u01b0\u1ee3c ch\u1ea5p nh\u1eadn m\u00e0 kh\u00f4ng c\u1ea7n th\u00f4ng qua h\u1ec7 th\u1ed1ng thanh to\u00e1n qu\u1ed1c t\u1ebf. M\u1ed9t trong nh\u1eefng \u0111i\u1ec3m m\u1ea1nh c\u1ee7a h\u1ec7 th\u1ed1ng SharePos l\u00e0 kh\u1ea3 n\u0103ng x\u1eed l\u00fd \u0111\u1ed3ng th\u1eddi nhi\u1ec1u lo\u1ea1i giao d\u1ecbch tr\u00ean m\u1ed9t thi\u1ebft b\u1ecb, bao g\u1ed3m thanh to\u00e1n th\u1ebb t\u00edn d\u1ee5ng, th\u1ebb ghi n\u1ee3 v\u00e0 v\u00ed \u0111i\u1ec7n t\u1eed, gi\u00fap gi\u1ea3m thi\u1ec3u l\u1ed7i nh\u1eadp li\u1ec7u v\u00e0 t\u1ed1i \u01b0u tr\u1ea3i nghi\u1ec7m cho ng\u01b0\u1eddi d\u00f9ng.\u201d<\/p>\n\n\n\n

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\u0110\u1eb7c bi\u1ec7t, Alliex \u0111ang h\u1ee3p t\u00e1c v\u1edbi Lotte Finance d\u1ef1 ki\u1ebfn ra m\u1eaft s\u1ea3n ph\u1ea9m vay t\u00edn d\u1ee5ng d\u00e0nh cho c\u00e1c h\u1ed9 kinh doanh t\u1ea1i Vi\u1ec7t Nam v\u00e0o th\u1eddi gian s\u1eafp t\u1edbi. S\u1ea3n ph\u1ea9m vay t\u00edn ch\u1ea5p n\u00e0y s\u1ebd d\u1ef1a tr\u00ean doanh thu c\u1ee7a c\u00e1c \u0111i\u1ec3m b\u00e1n h\u00e0ng \u0111\u1ec3 gi\u1ea3i ng\u00e2n, t\u1eeb \u0111\u00f3 th\u00fac \u0111\u1ea9y t\u0103ng tr\u01b0\u1edfng kinh t\u1ebf cho doanh nghi\u1ec7p v\u1eeba v\u00e0 nh\u1ecf t\u1ea1i Vi\u1ec7t Nam. B\u00ean c\u1ea1nh \u0111\u00f3, t\u1eeb n\u0103m 2021, Sacombank \u0111\u00e3 b\u1eaft \u0111\u1ea7u s\u1eed d\u1ee5ng h\u1ec7 th\u1ed1ng thanh to\u00e1n c\u1ee7a Alliex. Hi\u1ec7n t\u1ea1i, c\u00f4ng ty c\u0169ng \u0111ang m\u1edf r\u1ed9ng h\u1ee3p t\u00e1c v\u1edbi Ng\u00e2n h\u00e0ng Qu\u00e2n \u0111\u1ed9i (MB Bank), Ng\u00e2n h\u00e0ng \u0110\u1ea7u t\u01b0 v\u00e0 Ph\u00e1t tri\u1ec3n Vi\u1ec7t Nam (BIDV) v\u00e0 Shinhan Bank Vietnam, ti\u1ebfp t\u1ee5c m\u1edf r\u1ed9ng m\u1ea1ng l\u01b0\u1edbi thanh to\u00e1n t\u1ea1i Vi\u1ec7t Nam.<\/p>\n\n\n\n

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N\u0103m 2025, Alliex \u0111\u1eb7t m\u1ee5c ti\u00eau m\u1edf r\u1ed9ng h\u1ec7 th\u1ed1ng POS \u0111\u1ebfn nhi\u1ec1u merchant h\u01a1n v\u00e0 \u0111\u1ea9y m\u1ea1nh h\u1ee3p t\u00e1c v\u1edbi nhi\u1ec1u ng\u00e2n h\u00e0ng t\u1ea1i Vi\u1ec7t Nam. V\u1ec1 m\u1ee5c ti\u00eau d\u00e0i h\u1ea1n, Alliex m\u1ee5c ti\u00eau ph\u1ee7 s\u00f3ng h\u1ea1 t\u1ea7ng thanh to\u00e1n tr\u00ean to\u00e0n l\u00e3nh th\u1ed5 Vi\u1ec7t Nam, thi\u1ebft l\u1eadp m\u1ea1ng l\u01b0\u1edbi thanh to\u00e1n gi\u1eefa Vi\u1ec7t Nam v\u00e0 H\u00e0n Qu\u1ed1c, ti\u1ebfn t\u1edbi m\u1edf r\u1ed9ng sang Nh\u1eadt B\u1ea3n v\u00e0 Indonesia.<\/p>\n\n\n\n

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CEO Park nh\u1ea5n m\u1ea1nh “Ch\u00fang t\u00f4i \u0111ang hi\u1ec7n th\u1ef1c h\u00f3a m\u1ed9t m\u1ea1ng l\u01b0\u1edbi thanh to\u00e1n k\u1ebft n\u1ed1i gi\u1eefa H\u00e0n Qu\u1ed1c, Vi\u1ec7t Nam v\u00e0 Nh\u1eadt B\u1ea3n. D\u1ef1a tr\u00ean \u0111\u00f3, Alliex s\u1ebd tham gia v\u00e0o Hi\u1ec7p h\u1ed9i Thanh to\u00e1n ASEAN (APN), \u0111\u00f3ng g\u00f3p v\u00e0o vi\u1ec7c x\u00e2y d\u1ef1ng h\u1ec7 sinh th\u00e1i thanh to\u00e1n to\u00e0n khu v\u1ef1c \u0110\u00f4ng Nam \u00c1.”<\/p>\n","protected":false},"excerpt":{"rendered":"\"\"<\/a>

\u0110\u1ea9y m\u1ea1nh h\u1ee3p t\u00e1c v\u1edbi c\u00e1c ng\u00e2n h\u00e0ng \u0111\u1ecba ph\u01b0\u01a1ng, m\u1edf r\u1ed9ng k\u1ebft n\u1ed1i to\u00e0n c\u1ea7u. \u201cX\u00e2y d\u1ef1ng h\u1ec7 sinh th\u00e1i thanh to\u00e1n m\u1edbi d\u1eabn \u0111\u1ea7u ch\u00e2u \u00c1\u201d CEO Alliex, Park Byung-gun (\u1ea2nh Alliex cung c\u1ea5p) \u201cB\u1eaft \u0111\u1ea7u t\u1eeb Vi\u1ec7t Nam, ch\u00fang t\u00f4i h\u01b0\u1edbng t\u1edbi…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[166,168],"tags":[],"class_list":["post-8898","post","type-post","status-publish","format-standard","hentry","category-news-ja","category-news-en"],"_links":{"self":[{"href":"https:\/\/www.alli-ex.com\/index.php?rest_route=\/wp\/v2\/posts\/8898","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.alli-ex.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.alli-ex.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.alli-ex.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.alli-ex.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=8898"}],"version-history":[{"count":2,"href":"https:\/\/www.alli-ex.com\/index.php?rest_route=\/wp\/v2\/posts\/8898\/revisions"}],"predecessor-version":[{"id":8906,"href":"https:\/\/www.alli-ex.com\/index.php?rest_route=\/wp\/v2\/posts\/8898\/revisions\/8906"}],"wp:attachment":[{"href":"https:\/\/www.alli-ex.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=8898"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.alli-ex.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=8898"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.alli-ex.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=8898"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}